Road Safety Movement, Astra's Commitment to Raise Safe Driving Awareness in Indonesia

Road Safety Movement, Astra's Commitment to Raise Safe Driving Awareness in Indonesia

JAKARTA: The number of road traffic accidents declines during the COVID-19 pandemic, as people are making less journeys in this period.

In order to increase public awareness on the importance of safe driving, Astra initiated the road safety movement Indonesia Ayo Aman Berlalu Lintas (IAABL) in 2014. Various activities to support this program have been held ever since on a yearly basis.

The IAABL movement is Astra's contribution to increase awareness of safe driving in Indonesia.

As of 2019, a total of 34.6 million people have benefited from this program, the number of IAABL advocates grew to 6,838 and as much as 130,892 people have been educated.

This year, Astra targeted the IAABL program to educate 150,000 people through road safety campaigns. They have been divided into three segments of customers, students, and the general public.

Astra also supports Kampung Berseri Astra (KBA) Pandean Lamper in Semarang, Central Java, known as the pioneer of “safety riding” village where everyone is committed to implement road safety programs.

Safety Driving Certification
Astra and Astra World recently held a Safety-Driving Competency Certification in Cileungsi for 20 employees of Astra Group’s companies on 12-13 August 2020. The certification process comprises a virtual training, in-class session and practice session, which were conducted in accordance with health protocols.

Employees attended this training were expected to share their knowledge with their co-workers, family members and Astra Group’s customers.

In June-July 2020, four webinars were also held for students of Gorontalo State University, Diponegoro University, Indonesian Art Institute Yogyakarta and Sepuluh Nopember Institute of Technology. Over 400 students participated in the webinars.

In commemoration of the 65^th Bhayangkara Traffic Day, Astra will hold a virtual IAABL Festival in October 2020, which will be joined by various IAABL communities across Indonesia.

Astra’s efforts of promoting road safety is in line with Astra’s mission to prosper with the nation.

For further information, please contact:
Boy Kelana Soebroto
Head of Corporate Communications
PT Astra International Tbk
Ph.021-508-43-888

About Astra:

PT Astra International Tbk was established in 1957 in Jakarta as a general trading company under the name Astra International Inc. In 1990, for the purpose of the company’s initial public offering (IPO), the name of the company changed to PT Astra International Tbk, followed by listing its shares on the Indonesia Stock Exchange under the ticker code ASII.

Astra has developed its business by implementing a business model based on synergies and diversification within seven business segments, consisting of: 1) Automotive, 2) Financial Services, 3) Heavy Equipment, Mining, Construction & Energy, 4) Agribusiness, 5) Infrastructure and Logistics, 6) Information Technology and 7) Property.

Astra conducts business operations in all parts of Indonesia under the management of more than 235 subsidiaries, joint ventures and associates companies, and was supported by more than 194.359 employees, as of June 2020.

As one of the largest national business groups today, Astra has built a strong reputation through offering a range of quality products and services, taking into account the implementation of good corporate governance and environmental governance. Astra always aspires to be the pride of the nation that participates in efforts to improve the welfare of the Indonesian people.

Therefore, Astra's business activities strive to apply a balanced mix in the commercial aspects of business and non-business contributions through 9 foundations and a variety of sustainable social responsibility programmes Astra Untuk Indonesia Sehat, Astra Untuk Indonesia Cerdas, Astra Untuk Indonesia Hijau and Astra Untuk Indonesia Kreatif.

Astra initiated the Semangat Astra Terpadu Untuk (SATU) Indonesia Awards programme, which has entered a decade this year, and has given recognition awards to 305 young Indonesians, consisting of 59 national level recipients and 246 provincial level recipients in the fields of Health, Education, the Environment, Entrepreneurship and Technology, which are integrated with Astra’s wide range of community activities through 87 Kampung Berseri Astra and 645 Desa Sejahtera Astra initiated in 34 provinces throughout Indonesia.

For further information, please visit www.astra.co.id & www.satu-indonesia.com, and follow Astra through Instagram (@SATU_Indonesia), Youtube (SATU Indonesia), Facebook (Semangat Astra Terpadu) and Twitter (@SATU_Indonesia).