Astra Participates in Food & Hotel Asia (FHA) International Expo Singapore

SINGAPORE: Astra participated in the Food & Hotel Asia (FHA) International Expo 2024 in Singapore today, April 23. This participation involved 18 Desa Sejahtera Astra across Java and Sumatra and is a part of the implementation of the Desa Sejahtera Astra program that focuses on empowering entrepreneurship at the village level, in line with the potential and superior products each village possesses.

Desa Sejahtera Astra participating in this event introduced nine categories of superior products that are highly valued internationally. These include Arabica Coffee, Robusta Coffee, Porang Rice, Spices, Cashew Nuts, Dried Fruits, Cowpeas, Potato Chips, and Vanilla. The participation throughout the Expo (April 23–26, 2024) is expected to open opportunities for the Desa Sejahtera Astra to establish collaborations, increase sales, and enhance the export value of their respective regional superior products. This is particularly significant considering that more than 60,000 visitors are expected to attend this largest food and beverage expo in the Asia Pacific.

“Through the Desa Sejahtera Astra program, Astra hopes the superior products of the Desa Sejahtera Astra can become Indonesia’s pride. These products contribute to increasing national export value and stimulate national economic recovery and growth,” said Astra Chief of Corporate Affairs Riza Deliansyah.

Present at the opening of the Indonesian Pavilion at the FHA International Expo 2024 were Suryo Pratomo, the Ambassador Extraordinary and Plenipotentiary of the Republic of Indonesia to Singapore, Anastuty Kusumowardani, Deputy Governor of Bank Indonesia Singapore, Billy Anugrah, Trade Attaché of the Republic of Indonesia for Singapore, and representatives from Astra.

As of 2024, Astra has developed 1,196 Desa Sejahtera Astra across Indonesia, of which 323 villages contributed an accumulated export value of Rp223 billion. These villages’ export activities are expected to boost the economy based on superior village products, focusing on the entrepreneurship pillar of Astra’s social contribution.

Astra consistently supports the improvement of village community welfare throughout Indonesia through the Desa Sejahtera Astra program, which is in line with Astra’s mission to prosper with the nation and supports Indonesia’s Sustainable Development Goals (SDGs).

 

For further information, please contact:

Boy Kelana Soebroto

Head of Corporate Communications

PT Astra International Tbk

Ph. 021-508-43-888

 

About Astra:

Astra is one of Indonesia’s largest public companies, comprising 283 subsidiaries, joint ventures, and associate companies, supported by over 200,000 employees. The company’s diversified business model creates synergies and opportunities across industry sectors, including Automotive, Financial Services, Heavy Equipment, Mining, Construction & Energy, Agribusiness, Infrastructure and Logistics, Information Technology, and Property.

The company has a new sustainability framework that contains Astra 2030 Sustainability Aspirations to guide Astra Group’s transition journey to be a more sustainable business by 2030 and beyond. Astra wishes to contribute to strengthening the resilience of the Indonesian economy that supports an inclusive and prosperous society.

Astra has a strong record of public and social contributions through four pillars: health, education, environment, and entrepreneurship, as well as nine foundations that contribute to Indonesia’s economic growth while supporting an inclusive and prosperous society. Implemented for the first time in 2010, the Semangat Astra Terpadu Untuk (SATU) Indonesia Awards program has recognized the contributions of 657 young Indonesians– 92 national-level recipients and 565 provincial-level recipients–across each of these focus areas. The SATU Indonesia Awards program is integrated with Astra’s wide range of community activities through 200 Kampung Berseri Astra and 1,196 Desa Sejahtera Astra initiatives in 35 provinces throughout Indonesia.

For more about Astra, visit www.astra.co.id and follow us on Instagram @satu_Indonesia, TikTok @satu_indonesia, YouTube SATU Indonesia, X Twitter @SATU_Indonesia, LinkedIn PT Astra International Tbk, and Facebook Semangat Astra Terpadu.